About
We believe better customer relationships start with better conversations.
BlendDesk is a shared workspace for the conversations your customers start in the apps they already use, from WhatsApp to email to your website. We're building it for teams who want every answer to feel personal and every handover to feel easy.
Why BlendDesk exists
Customers don't think in channels. Teams shouldn't have to.
A customer asks about an order on WhatsApp, follows up on Instagram, then emails a photo. To them it's one conversation. To the team it's three apps, three inboxes and three half-finished histories.
When context is scattered, it gets lost between tools and between people. Someone repeats a question. Someone else answers twice. A handover turns into a guess.
We think AI should help the people who answer customers, not stand in for their accountability. That's why Scout answers only from knowledge you've approved, and hands the conversation to your team when it can't help.
One contact
Mariam Ahmed
Nile Home
One history
- Live chat · MonAsked to change a delivery address.
- Instagram · TueAsked if the oak shelf is back in stock.
- Email · WedSent a photo of a damaged lamp.
- WhatsApp · ThuAsked where the order is.
Illustrative demo with fictional data.
Principles
What we hold ourselves to.
Four commitments that shape what we build and how we describe it.
Humans stay in control
Scout answers only from knowledge you approve and hands over to your team when it can't help. Any action that changes something needs a person's approval.
Honest about what's real
We say plainly what is available today, what needs setup, and what depends on Meta. If it isn't real yet, we don't promise it.
Built for Arabic and English from the start
An interface that works right-to-left, a Help Center in both languages, and Scout that works in both.
Your channels, your accounts
WhatsApp runs on your own Meta business account and number. Your channels belong to you.
Where things stand
What we're building now
A plain account of what's available today and what needs a little more from you or from Meta.
- Shared Inbox, live chat and emailAvailableOne inbox for website live chat and email (Gmail, Microsoft or IMAP), with assignment, private notes and mentions.
- WhatsAppAvailableRuns through the WhatsApp Cloud API, on your own Meta business account and number.
- Messenger and InstagramSet up with our teamWe set them up with you. Availability depends on Meta approval.
- Automations, Saved replies, Quick actions and TagsAvailableRules that route and tag conversations, and the shortcuts your team uses every day.
- Help Center in English and ArabicAvailablePublish articles and categories in both languages for your customers.
- ScoutNeeds an AI providerAvailable once an AI provider is configured for your installation. Scout answers only from knowledge you approve.
- Reports and customer ratingsAvailableConversation reports and Customer ratings in one place.
Built for the region
For businesses in Egypt and across MENA.
Here, customers write in Arabic and English, switch between apps, and expect a fast, personal answer. That's the starting point for how we build BlendDesk.
It means an interface that reads naturally in both languages, a Help Center your customers can read in either, and Scout, which works in English and Arabic.
Talk to the people building it.
Tell us how your team talks to customers today. We'll tell you plainly what BlendDesk can do for you, and what it can't yet.